A new chapter for We Are Social

  • 25th January 2014
  • 498 Views
A new chapter for We Are Social

Screen Shot 2013-12-18 at 12.23.29 PMWhen Nathan and I started We Are Social in June 2008, we set out to create the best social media agency in the world, equipped only with a couple of laptops and some big ideas.

Together, with our team of over 400 people in eight countries around the world, we now feel as though we have reached this initial goal. We’re hugely proud of everything the team here at We Are Social has achieved, from an incredible client list to work that leads the industry.

Now, we’re ready for the next chapter in We Are Social’s journey. We want to put social thinking at the centre of marketing. To help us do this, today we announced that BlueFocus, China’s largest marketing services group, will be acquiring a majority stake in We Are Social, subject to regulatory approval.

We Are Social will remain an independent brand, led by its existing management team around the world. A big part of the reason we chose BlueFocus as our partner was the freedom we’ll have to continue being We Are Social. Our brand and culture will remain unchanged, but we’ll be bigger, better and stronger.

For both companies, this isn’t just an acquisition, it’s a strategic partnership. It’ll enable us to achieve our vision, by building out our global infrastructure and entering new markets, accelerating our fast growth trajectory. We’ll have unparalleled insight and access to the fast-growing Chinese market, something our global clients have already been asking us for.

We’ll also become BlueFocus’s primary digital agency brand outside China, bringing social media expertise on a global scale to the group, transforming it into one with an international network of operations.

BlueFocus may be an unfamiliar name to many people now, but it won’t be for long. They share the same global ambitions, track record of amazingly fast growth, entrepreneurial spirit and ambition as We Are Social, and have already cemented their position as leaders in the communications landscape in China. With a stated ambition to grow revenue 10 times over in the next 10 years, they are very quickly becoming a significant global player. Even more so after today’s announcement.

So, where next? BlueFocus believes in our strategy and our vision for the future of the agency, and is investing in our team to deliver it. This vision is to continue working with the world’s best brands, placing social thinking at the centre of marketing.

We have huge ambitions for the future of We Are Social, and with BlueFocus’s support, we’re confident we can achieve them.

Please follow and like us:

Generic selectors
Exact matches only
Search in title
Search in content
Search in posts
Search in pages

RSS BIDD

  • PRIZREN CHURCH THEOTOKOS OF LJEVIS 27th September 2020
    The church of Theotokos of Ljevish, Prizren’s Cathedral, was erected by King Milutin in the early 14th century (1307-1309). It was built on the foundations of a three-nave basilica from the X-XI centuries, which was probably dedicated to Theotokos Eleusa (the Merciful) and itself erected on the site of an older non-christian temple. The church […]
  • The Dos and Don’ts of Digital Diplomacy in the Covid-19 World 26th September 2020
    President Stevo Pendarovski of North Macedonia. The mosaic behind him, by a native artist, is titled “Macedonia: The Land of Light.” It is located in the presidential palace. JOHN PENNEY The first-ever virtual General Assembly session has been full of both challenges and opportunities: the risks of technical problems were high (and some have happened), […]

RSS Diplo Portal Belgrade

  • International Day of the Public’s Right to Know 28th September 2020
    The Commissioner for Information of Public Importance and Personal Data Protection, in cooperation with the OSCE Mission to Serbia, held a conference on the occasion of marking the International Day of the Right of the Public to Know. This day has been marked in Serbia since 2006 with the aim of inspiring all authorities to […]
  • Moroccan Order to the former Ambassador 28th September 2020
    During the reception at the Moroccan residence, the awarding of the Order (awarded by the King of Morocco) to the former Ambassador of Serbia in Rabat, H.E. Slađana Prica Tavčiovska took place. Several ministers, senior officials of the Ministry of Foreign Affairs, the President of the Chamber of Commerce of Vojvodina, directors of publishing houses, […]

Catalog of Destroyed and Desecrated Churches in Kosovo ( VIDEO )

How Belgrade based diplomats use Digital Diplomacy and Internet 2016

Diplo Portal Belgrade

Please follow and like us:
Scroll Up
error

Enjoy BIDD? Please spread the word :)