Necati Anaz and Emre Akman (2017) Turkey’s Soft Power Capacity: Geopolitics of Aviation and the Turkish Airlines. The Arab World Geographer: Winter 2017, Vol. 20, No. 4, pp. 303-316.
Turkey’s Soft Power Capacity: Geopolitics of Aviation and the Turkish Airlines
Political Science and International Relations, Istanbul University, Istanbul Turkey
Turkish Airlines, Istanbul, Turkey
With its more than 290 flight destinations, Turkish Airlines emerges as Turkey’s new face of transportation and a major facilitator of Turkey’s international reputation. The airlines’ continental connections and in-flight services help Turkey’s visibility not only in the air but also on the ground, as being the one of nation’s image-making instruments and a national trademark. In this framework, this paper focuses on Turkish Airlines’ contribution to Turkey’s soft power capability while being essential to public diplomacy [JB emphasis] in the future.
Keywords: Turkish Airlines, Geopolitics of Aviation, Soft Power, Turkey, Public Diplomacy
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