What conditions make Facebook a productive digital diplomacy tool? In a new article published in The Hague Journal of Diplomacy, CPD Contributing Scholar Dr. Damien Spry examines how ministries of foreign affairs have used Facebook to connect with audiences in several locations across Asia-Pacific.
Specifically, Spry takes a look at the environmental, institutional, algorithmic and audience factors behind the use of Facebook for digital diplomacy. He finds that the institutional factors that compel ministries to post certain types of content do not always match the audience factors that drive engagement on the platform.
For public diplomats seeking to craft meaningful engagement, considering what is immediately useful or emotionally resonant to target audiences may be what is needed to make Facebook an important diplomacy tool. Spry writes:
“MFAs can, therefore, unburden themselves from unrealistic expectations that Facebook can be a forum for..READ MORE
“Tviter” je blokirao naloge lidera Komunističke stranke Kube Raula Kastra, njegove kćerke Marijele Kastro i vodećih kubanskih medija. Udruženje kubanskih novinara osudilo je ovakvu odluku, nazvavši je “masovnim cenzurisanjem”. Desetine naloga novinara kubanskih državnih medija blokirano je kasno sinoć, kao i zvanični nalog kubanskog Ministarstva za komunikacije. Iz Udruženja su podsetili da se i ranijeREAD MORE
Regional Conference on Digital Diplomacy (RCDD) held by the Indonesian government in Jakarta on September 10-11, 2019. (Indonesian MoFA) No country is immune to the global economic megatrends, such as rising inequality and the impacts of the Fourth Industrial Revolution, not to mention recent trade tensions. Consequently, diplomacy and cooperation have been the only waysREAD MORE
Prominent panelists from goverment, think-tank and private sectors discussed “The Role of Digital Diplomacy in Crisis Situation” during the second session of #RCDD. We talked on how #DigitalDiplomacy played a crucial role in creating communication strategy during crisis.. Digital diplomacy Twitter Talitha♥ (13 hours ago) Seru banget acara digital diplomacy hari ini! Bisa tau berbagaiREAD MORE
The US government argues that Huawei has built “backdoors” in the technology Last night the US Justice Department announced criminal charges against Chinese telecommunications company Huawei. These focus on the theft of intellectual property from the US and evading US sanctions against Iran. At the same time, Huawei’ s chief financial officer, Meng Wanzhou isREAD MORE
The most popular image on Instagram
World Record Egg is now the most popular image on Instagram.
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Let’s set a world record together and get the most liked post on Instagram. Beating the current world record held by Kylie Jenner (18 million)! We got this #LikeTheEgg #EggSoldiers #EggGang
A post shared by EGG GANG (@world_record_egg) on Jan 4, 2019 at 9:05am PST
On 4th January 2019, an anonymous group posted a picture of an egg with the intention of surpassing the most popular Instagram post of all time. The previous record was held by a picture of Kylie Jenner’s baby.
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A post shared by Kylie (@kyliejenner) on Feb 6, 2018 at 1:14pm PST
Ten days later, on January 14th, world_record_egg’s first and only picture reached 18.2 million likes to catapult it into first place. By the time of the writing, the Egg had harnessed +33 million likes and climbing.
Kylie Jenner noticed the new kid in town…
View this pos..READ MORE