• How classic propaganda tactics weaponize social media

    How classic propaganda tactics weaponize social media0

    If you participate in social media, you are being spun.  And that’s a problem for government communicators, especially in public diplomacy. LikeWar: The Weaponization of Social Media, published just two months ago, has been termed by Amazon Press as “the best book of 2018”.  The book’s co-authors, noted scholars of 21st century new media Peter W.

  • You can’t ask Trump not to use Twitter

    You can’t ask Trump not to use Twitter0

    Oleg Shakirov, expert of the Center for strategic research and Russian International Affairs Council expert, tells PICREADI about digital diplomacy and how social media affects international relations.   Solution Please follow and like us:

  • Blast from the Past: Public Diplomacy:  “Out” for the U.S., “In” Overseas?

    Blast from the Past: Public Diplomacy: “Out” for the U.S., “In” Overseas?0

    By John Brown, Huffington Post, May 25, 2011
    [JB 3/9/2019: Today, the State Department does not have an Under Secretary for Public Diplomacy and Public Affairs (as it did in the past) — not even an “acting one.”]
    Public diplomacy — defined by the State Department as “engaging, informing, and influencing key international audiences” — has become increasingly passé among American officials, scholars, and NGOs as a term and activity used to define how America should communicate with the outside world. Meanwhile, the governments of other countries — notably China and India — are enthusiastically embracing public diplomacy as a new and essential part of their foreign policy. Who’s the winner in such a situation — the USA or the rest of the world? Hard to say.I. Public Diplomacy: Passé for the U.S.?Public diplomacy was coined by Dean Edmund Gullion and the Fletcher School of Law & Diplomacy in the mid-1960’s. He and his colleagues wanted to find a way to characterize the many informational,..

  • Visual diplomacy is everyone’s job

    Visual diplomacy is everyone’s job0

    A couple of months ago, I found myself in a classroom at the Foreign Service Institute with a dozen other trainees and a yogi. It was no physical ed class, but a training exercise for public diplomacy.  Our scenario involved the promotion of a new fitness class for employees of the “MBI Corporation.”  In this

  • The Russian diplomatic service celebrates its 470th anniversary

    The Russian diplomatic service celebrates its 470th anniversary0

    Yuri Materiy, the ambassador of the Russian Federation [to Great Britain], sundaytimes.lk
    image from article, with caption: Russian troops in Syria: A game changer
    On the 10th of February each year, the Russian diplomatic service celebrates its professional holiday — Russian Diplomats’ Day — which was established by a Presidential Decree in 2002. …
    The FIFA World Cup was a highlight last year – a real triumph of public diplomacy [JB emphasis]. Millions of foreign guests visited Russia. …

  • Diplomats as our image boosters

    Diplomats as our image boosters0

    The Sunday Times Sri Lanka; see also (1) (2)
    Image (not from article) from
    So this is what we have come to. Our budding (and some budded) diplomats will, over the coming years, be let loose in the capitals of the world to tell whoever is willing to listen that Sri Lanka is a country like no other. (see 1)
    In some ways it is truly a country like no other. The way some of our politicians conduct affairs and still others have their hands dipped in even more dubious deals leave more than a lasting stench in the civic nostril.
    When one heard the other day about advice proffered by Minister Tilak Marapana to our diplomats in the making, it seemed that something was decidedly wrong. It seemed as though Minister Marapana had switched portfolios and had taken to promoting age-old products such as spices and tea — with or without sympathy — without even a word to us faithful followers of the political gymnastics that our leaders and the lesser political breeds engage in providing the world-weary..

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